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Summary McDonalds announced last workweek that calories of completely its food will start showing on in-store nonice boards. The question is why McDonalds did this so fast. (DM) Even it is part of chairwoman Obamas health-care law in next two years. (EMP) In this foil age, Companies that are open and middling get rewarded for it, even if they are not perfect. Those that try to hide negative things will be slammed. (SRB) Nowadays, consumer wants companies which is honest and open, it agency the band names are much important than the quality and value of their products.It is important that corporations show the flesh out of their products such as where they made, how to made, what material is used. Customers draw the companies being transparency and honest. Regarding to McDonalds decision make, it show their product details can let their customers consider whether these foods are unhealthy. Customers can choose the foods swinish on their favorite, calories and the taste of foods. McDonalds demonstrate their social responsibility to people and being more popular. As some small companies easier to afford gentleman personality, they were benefit in the court of public opinion.McDonalds is one of the alliance havent get this concept once they try to empty publicity and disclosure. But they try to make public themselves nowadays. Before they execute this policy, they lack of transparency. So, they provoke a lot of online blogs and postings form anti-McDonalds activists. They denude McDonalds good is a main grounds why children obese. afterwards they make public their calories, more people reduce to talk more or less their rumor. According to the article McDonalds Enters the Age of Transparency Posted by Larry Popelka on September 18, 2012 from Bloomberg Business week.The McDonalds announced last week that calories of all its food will start showing on in-store menu boards. in this case, it involve three prudence theories concepts. First, in vie w of the management environs concept, there are a changing of environment which McDonalds need to respond. Consumer wants companies which is honest and open in this transparency age. It is important that corporations show the details of their products such as where they made, how to made, what material is used. Second, is the social responsibility concept. McDonalds increase their transparency.In cast to, they clarify the rumor from public. The rumor include their products is the main reason why most of children have child abuse problem. They append the food cross out on the food packing. The aims of it is hope the public understand the element of the food. Finally, establish on the decision making concept, the anti-McDonalds groups whose publicize its goods is a main reason why children obese is the threats of McDonalds, so they need to respond to it by analyzing options, and making determinations about specific courses of action. By following concept, these are the implications of McDonalds on management aspects.